GUIDED BEAUTY INCUBATION
You're about to make decisions about minimums, formula ownership, and packaging that will shape your first year.
This is what we wish every founder knew before their first call.
Written by the chemists at Modern Chemistry Labs; a U.S. lab in Redmond, Oregon that's been formulating nail and skincare products for decades.

ONE PARTNER, MULTIPLE PRODUCT LINES
This is for you if you've never done this before.
If you're a nail tech with a shade you can't buy anywhere, an esthetician who keeps mixing her own, or someone with a brand idea and a notes app full of product ideas, this was written for you.
If you already manufacture at scale and have a chemist on retainer, you know all of this. Send it to someone who doesn't.
Why would a manufacturer tell you this?
Because the founders who ask good questions are better clients.
We'd rather work with someone who understands what they're signing than someone who finds out in month six and blames the lab. Every one of the five things in this guide is a conversation we've had on the phone, usually with someone who already signed with somebody else and is trying to understand what went wrong.
We'd rather have it with you first.
You'll notice the guide tells you to have your own attorney read any contract before you sign it — including ours. We meant that.
WHAT YOU'LL LEARN IN THIS GUIDE
They happen in the paperwork.
Most first calls with a manufacturer go the same way. You ask what it costs. They ask how many units you want. Forty minutes later you have a quote, a good feeling, and no idea what you actually agreed to.
Then the invoice arrives for four times the units you thought you ordered. Or the formula you paid to develop turns out not to be yours. Or your product separates in a warehouse in July.
None of it was hidden from you. It just wasn't explained.
What You'll Learn Inside
Why "1,000 unit minimum" can mean 4,000 and the minimums nobody counts
The three kinds of formula ownership and why founders pay for one and get another
What "clean" actually certifies spoiler: there's no governing body
The packaging mistake you find out about in month four from customer reviews
The one contract clause that quietly costs new brands the most money
Plus ten questions to bring to your next manufacturer call. Any lab worth hiring will answer all ten without hesitating.